Referrals’ managing strategy – rent, buy, recycle, extend
Referrals are the most important thing in money making with PTC sites. The number and the quality of your referrals will determine how much money you will make here. Referrals make the difference between a slow earning or a fast earning method either you are a Standard or an Uprgraded Member. Your referrals literally make you money while you sleep.
Get as many Direct Referrals as you can. They are always the best option, once they join your downline, they are quietly there and they make you money without any further investment. No need to manage them.
Renting/buying referrals is another way to increase the number of referrals in your downline, but this requires to invest some money and time to manage them. Don’t be scared, it is a quite simple task, you’ll grow familiar with it in a matter of minutes.
We can rent referrals on PTC sites, while on Aurora sites referrals are put up for sale. We can buy them and they are in our down-line for good.
When launched NeoBux made a very innovative move: it introduced the referral renting system. Since then every PTC site implements this feature, it helps the PTC sites to be more stable financially.
When we rent referrals we do that in the hope they will make a profit for us, which means that they make more money for than we spend on them to rent, to extend and to recycle. This is not always the case, that’s why we must manage them properly to make the most possible money out of them.
There’s no strategy that is good for every site. There are many factors that influence the applied strategy: our membership type, the cost of renting, the cost of recycling, the click average. Moreover, it might happen that a strategy that worked great 3 months ago is no longer good today. Some fine tunings might be needed.
Here are a few terminologies explained:
- Renting – it is the process when you rent 1 or more (usually up to 100) referrals. Your account (Renting or Main Balance) is charged, and the rented referrals join your down-line instantly for 30 days, unless you extend them
- Extend, renew – this means you can add extra days to your referral’s due date, thus the expiration date is postponed. You can extend your chosen referrals with 15-240 days. The higher the extension days are the bigger discount you get, some money can be saved this way.
- Recycle – when you think that one or more referrals are too lazy and you don’t want to keep them any longer, you can recycle them. For a fee (5-8 cents, depending on the site) your unwanted referrals are swapped with fresh ones. Also, the rented referrals are recycled for free after an inactivity period of 10-14 days (depending on the site)
- Average – this is the click average your referral makes while it’s in your downline. Let’s say you have a referral for 20 days and he clicked 30 ads so far, than his average is 30/20=1,5 . According to this average you can tell which referral is good and which is bad.
- Earning made – shows how much money your referral made for you so far.
- Clicks- this is how many clicks your referral made since he is in your downline.
- AutoPay – this is a useful tool that can be turned on or off. If you have AutoPay enabled, on the first click a referral makes per day, you’ll pay to keep that referral for an extra day. If the referral does not click, you won’t pay him for another day. In other words you pay daily for a one day extension. Let’s say you have 10 rented referrals, and AutoPay is enabled. Those referrals that click today, will have their due date extended with one day. The extension days bought with AutoPay are cheaper than the extensions paid in regular ways.
Most PTC sites provides detailed statistics about each and every referral’s activity. It’s very easy to manage your referrals based on these statistics if you know how to use them. Always look at these statistics of a certain referral as whole, not in pieces. You can tell which ref is bad based only on his Average or the Clicks he made. The rented referrals can be sorted by several criterion making picking sertain referrals much easier.
Managing referrals can be done one by one or with many referrals at once. For instance you can recycle one referral if you wish, but you may want to recycle many referrals. To recycle a group of referrals, just tick every checkbox at the end of the chosen referral’s row, select the recycle option, and that’s all.
After all, everything is about to decide which referral to recycle and which one to extend? You can calculate that at a certain page what is the minimum average a referral has to make in order to make profit. Let’s say renting a referral for 30 days costs 30 cents, and the income for 1 click made by your referral is 0,5 cents. This means that with an average of 2 your referral made neither a profit nor a loss. The renting price for 1 day is 30/30=1 cent, and dividing that to the click value gives 2 (1/0,5=2). In this case we have to do our best to make our referral to have an average higher than 2. Furthermore if we recycle that referral we have to add the recycle price to the expenses, so even a higher average is needed to break even.
Don’t recycle referrals like these ones
I saw on several forums on the Internet many people asking when to recycle a referral. The most common answer is recycle it if it went inactive for the last 4 days. That’s a good advice, but not there are cases when I wouldn’t apply it. Let’s say one of my referral is inactive for the last 4 days, but before that he has a continuous activity for 20 or more days, and has an average of 2 or more, I’d definitely wait for him a couple of days more. Examine every data about your referral activity, not only one, it might be misleading.
Recycle a referral like this one
Recycle those referrals that have a low average and have many inactivity gaps in their charts. There are referrals that click on every 3rd or 4th day This is the worst type of referral, if you only check when he clicked last time, you might see it was today, and you might think it’s worth keeping him. At a closer look you’ll realize, aactually it’s not worth keeping him, he only wastes your money.
Don’t spend more money on your referrals than they make for you. Extend the due date of those referrals that meet your expectations. Choose those who have high average and a continuous activity with only a few gaps, shortly those who made profit for you.